Pete Shorrick, Diabetes UK Midlands and Eastern Regional Head

I am currently Head of Midlands and East of England for Diabetes UK. I have been in the role for over twenty years, having gained extensive experience previously in the Leisure, Financial and Third sectors. After graduating with a Business and Sports qualification, I worked in the Leisure Industry for ten years, before benchmarking myself in the financial sector, where I was able to develop my commercial acumen. At the same time I successfully completed an MBA at Staffordshire University. This has enabled me to work strategically in my previous and current roles. For two years I was General Manager of a Charity in Staffordshire, managing 60 people. Our main focus was providing respite care for carers. In 1998 I joined the British Diabetic Association as Regional Manager for the West Midlands. Aligning ourselves with NHS England, we merged to become Midlands Diabetes UK, and three years ago became Midlands and East of England. Our region covers over 60 CCGs, and just under one million people with diabetes. I work closely with regional NHS England, Public Health England, STP, CCG, ICS commission leads and healthcare professionals from Primary and Secondary care. We also work closely with pharmaceutical and healthcare companies, and more recently with Community Pharmacy. Our main objective is to influence and impact the quality and equity of care across all communities.

We initiated the Diabetes in Pregnancy Conference ten years ago, which has now become the single largest specialist diabetes in pregnancy conference in Europe. We have been instrumental in supporting self-management, and signposting patients to key supporting services through the provision of patient information and education.


Quality In Care Diabetes

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  • 2021 KEY DATES
  • Open for entry:
    Tuesday 20 April 2021
  • Extended Entry Deadline:
    Monday 12 July 2021
  • Judging day:
    Tuesday 7 September 2021
  • Awards ceremony:
    Thursday 14 October 2021