This award recognises innovative, well-designed and credible healthcare digital and technology solutions for people with diabetes and their families and carers, which are different to other approaches already available and delivered via ANY digital or technology channel or channels, online or offline.
We welcome entries from healthcare professionals, in-house teams, agencies and consultancies. Digital and technology solutions entered should be UK/Ireland-based even if they are used globally, and work conducted during the two-year period between January 2020 and July 2022 will be eligible.
Judges will want you to put your initiative into context at the outset, to clarify the rationale behind your strategy and tactics. They need to know what your ambitions were and how digital and/or technology channels were used to drive them. Please make it clear if your work was part of an overall project involving other factors. Is it one programme or project within a longer-term strategy or a stand-alone piece of work? If the initiative is part of a broader-reaching solution please say so.
Be clear about how you measured the activity and the impact it had in terms of changes of attitudes, perceptions, behaviour. You should also give details of the demographic target audience and how well it was engaged. Judges will be looking for proven quality outputs and outcomes which may include evidence of message uptake and changes in behaviour.
You must state what digital provider you worked with on the assignment and what budget was allocated to this work by band. Failure to specify a budget band may lead to disqualification of your entry by the judges. If you are unable to provide budget band information, please state the reason in your submission
Band A below £10,000
Band B £10,001-£25,000
Band C £25,001-£50,000
Band D £50,001-£150,000
Band E over £150,000
Please ensure that any websites/digital media you refer to in your entry can be accessed by our panel of judges, therefore include any passwords or specific links when submitting your entry and keep links open until the end of the judging day (6 September 2022).