About the Quality in Care awards

Supporting improved patient experience and outcomes since 2011

Dr Partha Kar - Associate National Clinical Director of Diabetes, NHS England

Simon O’Neill - Director of Health Intelligence and Professional Liaison, Diabetes UK [chair of judges]
Alison Barnes - Diabetes Specialist Dietitian at Newcastle University/Newcastle Hospitals NHS Foundation Trust
Dr Paru King - Consultant Physician, Derby Hospitals [chair of judges]

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Quality in Care (QiC) is an awards programme for the UK and Ireland that recognises good practice in patient care and joint working in key therapy areas and allows these schemes to be shared and disseminated on a national level.

Its aims are to:

  • Support healthcare providers in a practical way to improve standards of care
  • Identify and showcase existing initiatives which are directly or indirectly improving care
  • Disseminate these more widely to enable individuals and teams working in healthcare across the country to learn from good practice.

Each programme involves the support of healthcare professionals, charities, industry and NHS.

All categories in the awards programmes support one or more of the domains as defined by the current NHS Outcomes Framework.

A QiC award means that an initiative has been highlighted by the NHS, charities, patient organisations and industry as improving patient experience, standards of care and outcomes.

In addition to QiC Diabetes, now in its ninth year, awards programmes have included QiC Oncology, QiC Hepatitis C and QiC Anticoagulation.

QiC Diabetes provides a great opportunity to celebrate, and learn from, new ways of working to drive up quality of care. I'm impressed and inspired by the class and breadth of the award winners and finalists. It shows how many of those involved in the day-to-day care of people with diabetes go the extra mile to make meaningful improvements which empower people to self-manage their condition.

Professor Jonathan Valabhji OBE, National Clinical Director for Obesity and Diabetes, NHS England

QiC Oncology provides an effective means of celebrating, and learning from, new ways of working which will help drive up the quality of care. I am impressed and inspired by the quality and breadth of the award winners and finalists. It demonstrated to me how those involved in day-to-day care of patients go even further to make real meaningful improvements in patients’ experiences.

Professor Chris Harrison, Medical Director (Strategy) The Christie NHS Foundation Trust & National Clinical Director for Cancer, NHS England

How does it work?

Each QiC programme follows the same simple path.


Organisations behind patient care schemes across the four nations of the UK enter their work in categories that cover a broad criteria of care services,making the awards as open and accessible as possible.

Judging process

Entries are reviewed by a panel of experts from the particular therapy area. A shortlist of nominees for each category is collated before the awards ceremony,with the winners announced on the night.


The awards celebrate all the nominated patient care case studies in each category.


Following the awards, QiC provides a platform to share the award winning case studies across the NHS and other organisations involved in patient care. Case studies demonstrate innovative practice,sustainability and ability to replicate in other care settings across the UK.

Who is involved?

Quality in Care is a PMGroup initiative. Founded in 1988 PMGroup is a leading international multi-channel media group, producing a range of magazines,websites and communications programmes to support the pharmaceutical industryand related sectors.